1. WhatsApp founded in 2009 by former Yahoo! employees Brian Acton and Jan Koum .
2. Sequoia Capital invested $8 million in 2011.
3. 75% of users are active on a daily basis.
4. WhatsApp says they are adding 1 million users everyday.They currently employ 50 people.
5. 32 engineers working on WhatsApp, i.e. one engineer is responsible for 17 million active users!!
6. Rising to 550 million active users according to
Facebook’s press release.
Facebook’s press release.
7. The app is the 4th most downloaded app on
Android .
Android .
8. WhatsApp doesn’t sell ads and zero have
appeared on the app.
appeared on the app.
9. Jan Koum keeps a note from Brian taped to
his desk that reads “No Ads! No Games! No
Gimmicks!” To keep them focused on building a
pure messaging experience.
his desk that reads “No Ads! No Games! No
Gimmicks!” To keep them focused on building a
pure messaging experience.
10. WhatsApp spent ZERO cash on marketing, PR
and user acquisition.
and user acquisition.
11. WhatsApp’s messaging volume is approaching the entire global telecom SMS volume. On Dec 31st 2014 users sent a total 80 billion messages during the day (3x increase from
2013).
2013).
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